In the four years that Dell has been transforming itself and increasing their capabilities in the enterprise space, they had acquired 19 companies worth a total US$10 billion.
Now, according to Dell’s regional director of enterprise solutions in South Asia, Sumir Bhatia, “The marketplace is changing. And there is no industry that is changing as much as the IT industry.” Sumir added that the business which consulted its CIO, doubled its chance of success.
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Sumit Bhatia |
He also described that the new Dell is agile, efficient, scalable and also wanting to be present in every nook and crannies in a data centre. This sees them in a good position to offer end to end solutions in the areas of business-class connected solutions, integrated, optimised enterprise, software that simplifies IT, mitigates risk and flexible, next-generation services.
All nooks and crannies of the data centre
Dell’s four year acquisition ‘spree’ had turned up interesting technologies like Force 10’s, which also reflects what Dell ultimately wants to offer – a converged network, server, storage solution that would take the thinking out of purchase decisions.
Dell Active System, is a new offering within Dell’s Active Infrastructure family that leverages unified management, converged LAN/SAN fabrics and blade servers. Being pre-integrated, it enables simple and rapid provisioning.
“Because Dell Active System is modular, it can scale based on usage, and grows as the customer grows,” said Sumir who added that they are differentiated because they are “absolutely open” without the legacy technology or mainframe architectures other more established converged infrastructure vendors have to contend with.
Dell also boasts low operational expenditure. Sumir said, “We charge for software only once!” According to him, Dell’s no-forklift approach and instead offering reference architectures that makes it easier for other vendor solutions to interoperate with their own, means low capital expenditure also.
Dell Active Systems was introduced in the US earlier this year and will arrive in this region by June 2013.