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In his new role, Pravar will lead Salesforce’s partner-led growth strategy across the region, focusing on strengthening the partner ecosystem to drive AI-led digital transformation for Salesforce customers in a fast-changing business environment.Â
Pravar brings over two decades of diverse leadership experience across APJ and EMEA in sales, customer success, consulting, and channel management. He was most recently the Head of Partner Core for AWS in Asia Pacific and Japan, where he drove strategic partnerships, migrations and modernisation initiatives, partner enablement, and investment programs to accelerate AWS adoption through and with partners.
He was also recently recognised as CRN’s 2025 APAC Channel Leader of the Year.
