SAS, the leader in business analytics software and services, achieved record global revenues of USD2.725 billion (or RM8.7 billion) last year. SAS marked double-digit growth in its 36th profitable year as organizations sought more advanced analytics solutions to uncover business opportunity in their own burgeoning data stores in the current ‘Big Data’ phenomenon.
SAS’ CEO, Jim Goodnight shares that global companies trust SAS® Business Analytics to solve their toughest business issues – from having better pricing strategies to stopping fraud-related losses.
“SAS thrives on the challenges customers bring us. It’s why we exist. We take our role in their success seriously.”
Globally, SAS dominates minimum two major IT growth areas that identified by research firm Gartner Advisory Singapore¹ -Next Generation Analytics and In-memory Data Analytics (Powered by high performance computing).
SAS RECORDS ACROSS-THE-BOARD INCREASES
Revenue surged across all solution and industry categories.
- Software to detect fraud saw a triple-digit jump,
- Analytics and information management solutions grew double digit – as were gains from customer intelligence, retail, risk and supply chain solutions ,and
- On-demand solutions’ revenue grew almost 50 percent.
SAS also highlights the continued strong growth in financial services, government, health care and life sciences. Worldwide organizations that purchased or further invested in SAS’ BA solution this year include : Philippine National Bank (Philippine), Resorts World Sentosa (Singapore), Westpac (Australia), DBS Bank (Singapore) and more.
The Americas accounted for 46 percent of total revenue; Europe, Middle East and Africa (EMEA) 42 percent; and Asia Pacific 12 percent. SAS growth was strong across the board in all major regions and countries, even in regions hardest hit economically.
SAS’ Business in Malaysia: Latest
In Malaysia, SAS’ annual new software revenue grew over 21% in 2011, mainly driven by the demand for analytics for customer intelligence, data management, combating fraud and to mitigate risk.
Andrew Tan, Managing Director of SAS Malaysia says, “This is mainly driven by sales growth in the financial services industry of 31.2%.”
“In addition, we have seen increased awareness and continued use of BA across the major industries of Telecommunication, Government, Retail, Commercial and Manufacturing.”
In 2011, SAS Malaysia recorded total software revenues of over RM36 million inclusive of new analytics software sales from Malaysia Building Society Berhad, UMobile, and Columbia Asia Hospital, Takaful Ikhas, Department of Statistics Malaysia, Pos Malaysia and more.
Currently, the company has over 150 corporate clients across sectors in Malaysia that use SAS analytics solutions to streamline business process, reduce operations costs, improve customer insights and mitigate business risks.
Tan shares, “Now in Malaysia, we have also started to serve the very specific analytical needs of the Oil & Gas industry. The analytics solution is proven to predict machinery failure in advance by up to two months and help to save the unplanned downtime cost by approximately 50%.”
Analytics is Today’s Gold Rush
“The search for business value in big data is today’s gold rush,” Tan shares. “The market is changing rapidly. Organizations need the power to know more from their data assets and make sense of it all and the tool for that is analytics.”
Tan adds that, “More and more companies are looking to analytics to give them visibility and clarity on the vast information that runs through their business, to make better decisions that increase revenues and efficiency while reducing costs like never before. Every major industry has SAS success stories worth noting as the business and financial results from the use of SAS® analytics are phenomenal. Our solutions have helped companies achieve up to triple-digit growth in revenues.”
Expanding Workforce to Accommodate Analytics Demands
In addition, Goodnight highlights that the 2011 results has affirmed the positive effects of steadfast investments in SAS’ workforce and award-winning corporate culture despite an economic climate that remains difficult.
In conjunction, SAS announces its latest ranking of No.3 on the FORTUNE’s Best Companies to Work For list in the U.S.
Goodnight says, “Innovation starts with prioritizing employees and it is the more than 11 thousand employees worldwide who are passionate about analytics and about the SAS brand that have ensured that SAS has kept growing for the past 36 years. We can’t succeed without innovation, new products, ideas and services. Loyal, creative, healthy employees are innovative.”
In 2011, SAS grew staff 9.2 percent and reinvested 24 percent of revenue into research and development.
In Malaysia, SAS plans to expand its current workforce to accommodate the growing demand for business analytics from across industries including Telecommunication, Financial Services, Retail, Commercial, Government and Oil & Gas.
The company expects its existing workforce to grow by 32% by mid 2012, focusing its investments in a larger sales workforce, solution architects and analytics advisory capabilities in the areas of Risk Intelligence, Information Management and Customer Intelligence.










